Using 3d in online advertising

Using 3D for Online Ads

We all know the battle for attention in online ads is fiercer than ever. You need ads that stand out from the crowd because your content will be fighting for clicks alongside your competitors. While Facebook and Google provide easy-to-use slideshow-type tools, the result is often similar to what everyone else is doing.

For small businesses or those in niche markets, producing new video content for every ad just isn’t realistic—especially when you consider the cost of filming, editing, and formatting for different platforms.

But creating the ad is only half the job. After you’ve got the click, the real challenge begins: engaging visitors once they land on your page. Especially for B2B businesses, the goal might not even be an immediate sale—it could be about moving potential clients further along the sales funnel.

It’s a tough process, no doubt. But that’s where 3D visualizations come in.

Why 3D Can Help

3D isn’t just for the big brands anymore. It’s now a practical solution for both creating eye-catching online ads and engaging, interactive landing pages.

Once you’ve developed a 3D model of your product, the flexibility is unmatched. You can easily create different scenes and variations for new ads, without the need for expensive reshoots. This versatility lets you craft hyper-targeted ads for specific audiences, increasing your chances of conversion.

In a world where most businesses are still using the same old static images or basic videos, 3D visualizations give you a competitive edge. Your ads will grab attention simply because they’re more dynamic and different from what people are used to seeing.

But 3D’s magic doesn’t stop at the ad itself. On your landing page, you can use interactive 3D elements to showcase how your product works or provide solutions to common problems. Got a product that needs some explaining? Use a 3D visualization that visitors can play around with to answer their questions before they even have to ask (see landing page below).

Conclusion

You can’t afford to waste the clicks you’ve paid for, and you definitely can’t let organic visitors slip through the cracks. With 3D visualizations, you’ll not only get more targeted clicks from your ads but also keep visitors engaged and converting once they reach your site.